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Listening for Sales Success

Salespeople characteristically talk too much, listen too little, ask poor questions and miss key information. As a result, they leave a lot of money on the table.

Listening for Sales Success was designed specifically to address the areas where strong relationship skills have the greatest impact on winning, increasing, or retaining business. From new hires who are just hitting the streets to seasoned pros who have developed unproductive habits, Listening for Sales Success helps your sales force make the most of every opportunity.

LEARNING GOALS

Ridge’s Listening for Sales Success equips your salespeople with the skills to:

  • differentiate themselves and the company in the way that they build relationships;

  • listen skillfully to understand a customer’s needs and point of view;

  • ask salient questions to explore a customer’s needs and situation; and

  • handle objections by exploring the issues behind them.


REINFORCEMENT

All Ridge courses include a variety of reinforcement tools to help the participant apply the skills and to enroll the participant's manager in supporting skill use on the job. Click here for more details.

 

 

 

 

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